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Tweed Run, London’s most iconic cycle ride returns to London on Saturday 26th April 2025. Combining slow fashion with the bicycle's iconic silhouette, the Tweed Run captures the imagination of fashion and cycling enthusiasts around the globe. This much-anticipated annual event invites cycling enthusiasts dressed in their fi nest tweeds to partake in a leisurely ride through the city's iconic landmarks.
Organised by Bourne & Hollingsworth, the Tweed Run has gained international acclaim, with The Times’ legendary street style photographer Bill Cunningham once remarking that it was “re-inventing the catwalk.” Tweed, a beacon of slow, enduring fashion, continues to reign supreme across our catwalks and screens, and Tweed Run is a unique celebration of this timeless style, the antithesis of fast fashion, making it more relevant and compelling than ever.
The Tweed Run offers a unique blend of style, leisure, and camaraderie. Participants will enjoy a scenic route that showcases some of London’s most beautiful views and hidden gems, with scheduled stops for tea, a picnic, and a celebratory cocktail to conclude the day. Prizes will be awarded for the best-dressed individuals, fi nest moustaches, and most elegantly adorned bicycles, among other categories.
Beyond London, the event has seen iterations in cities around the world, including Tokyo, New York, Tuscany, Greece, Norway and Cape Town, making it a global phenomenon.
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