SureStay Plus by Best Western Black River Falls

Immerse yourself in the heart of Wisconsin’s scenic beauty at SureStay Plus by Best Western Black River Falls, where comfort meets convenience and the charm of the Northwoods is just steps away.

Whether you're heading out to hike the trails of Black River State Forest or attending favorite local events like the Jackson County Fair or Cranfest in nearby Warrens, this hotel serves as the perfect home base for your stay. Located just off I-94, SureStay Plus provides direct access to ATV and snowmobile trails, making it a popular choice for outdoor enthusiasts year-round. After a day spent exploring the area’s sandstone bluffs or casting a line in a nearby lake, you can relax in the indoor heated pool or ease into the whirlpool. Guests also enjoy access to a 24-hour fitness center, complimentary hot breakfast, and free Wi Fi throughout the property. Pet-friendly rooms are available, so no family member gets left behind. Conveniently close to Lake Arbutus, Black River Memorial Hospital, and locally owned restaurants and shops, the hotel gives travelers a true taste of the region. Whether you're here for business or the Karner Blue Butterfly Festival, SureStay Plus delivers a peaceful and well-equipped retreat with everything you need for a memorable stay.